★ 5

Got a day pass today and was very pleased with the gym overall. Very clean, plenty of machines, free weights, nice cable towers, and great amenities. Will definitely be looking to become a member at the end of the month!

Source: Google

★ 1

No one working most of the time, urinal stinks and barely works can only get one sheet of toilet paper at a time cold in the winter OK in summer but a bit warm

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★ 5

Was shown kindness with unfortunate billing situations.

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★ 5

Premier Fitness has been a wonderful gym to be a member of! Sally is wonderful and always goes out of her way to say hello. Highly recommend!

Source: Google

★ 5

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★ 5

People are friendly and Sally is awesome!

Source: Google

★ 5

My husband and I have truly loved Premier. It’s been the best gym that I’ve been to. Always clean, very quiet, and has every piece of equipment I need and then some. I’ve just been so impressed and have been recommending everyone to check it out!

Source: Google

★ 1

I did swear but not at anyone and was advised to apologize to the man who rudely took over my machine
I've never had any negative encounters with anyone on the 20 years I've been coming to this location. At no point was I warned that I was going to be terminated. I quit to have a much needed surgery.
When I tried to return I was denied and accused of accusations of being a bully. I hardly ever speak to anyone while I'm busy doing my routine.
This ownership is the worst I have encountered in all my years. People pay for a shake bar that is never attended by anyone. I paid my due on time and was respectful of others. I have been attacked by rudeness and bullied myself by the ownership for posting my thoughts as a member on social media. This is just retaliation from her. And people should know the truth, instead of lies that she has again posted now online. I have had friends work as personal trainers, who despise her and wouldn't recommend as well. I have the right to give as many stars as I feel suitable for I am an American citizen with rights.

Source: Google

★ 1

Wouldn't recommend this place You're never told that if you don't want to stay in the contract for the full year that you still have to keep paying that should be told you right from the get-go total scam

Source: Google

★ 5

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★ 5

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★ 5

Great gym

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★ 5

Always clean, great group of regulars that work out. No gym is perfect, it's what you do with the time spent in the gym. This gym provides me the tools to get the work in. Very happy to be a member.

Source: Google

★ 5

This gym is great! Clean, organized & has so much to offer. My favorite is the variety of machines the gym has to offer. Not far behind is the sauna & tanning.

Source: Google

★ 5

The sauna has been a game changer for me; few others gyms around the area offer that. Enjoy the wider variety of machines to maximize my exercises. 10 out 10 recommend for anyone looking for a starting gym or a gym to switch to

Source: Google

★ 5

This gym has been my second home for almost 3 years now, so I have a good basis of opinion.

Pros: Even at peak hours, there's plenty of equipment to go around so you're not stalled waiting on machines.
Quiet, friendly co-members, barely any weirdos.
The owner works wonders managing this place alone; she's assertive, kind, fair, understanding, and puts in 110% effort keeping the place clean year round. We're not close by any means, but she's the kind of person you could trust with your life.

Cons: If you wear street shoes inside she's coming down on you with hellfire.
Gotta fight tooth and nail to get toilet paper out of the dispenser.
The occasional naked old guy.

Source: Google

★ 5

Great gym always clean good equipment and sauna 👌

Source: Google

★ 5

Great gym. Small but never busy. Free sauna and tanning. Can't beat it.

Source: Google

★ 5

Very clean gym, There is a lot of equipment to chose from so don’t have to wait to get on equipment. The owner is super friendly and if you have any issues with anything she is more than willing to help! And the shake bar is awesome! Great gym!!

Source: Google

★ 5

This is the best gym in La Crosse. It has a great variety of free weights, weight machines, treadmills, ellipticals, and stationary bicycles. The gym is always clean, as are the locker rooms. The staff is friendly and rates are reasonable for this kind of gym. The clientele is even friendlier than other gyms I’ve been to.

You can’t go wrong with Premier Fitness and Wellness.

Source: Google

★ 5

I have been a member of several gyms around the country over the years. Premier Fitness is among the best I have been a part of. I have been a member for almost two years. There is a wide range of equipment to meet workout requirements. The gym is well maintained and kept clean. I highly recommend this gym.

Source: Google

★ 5

Great place to workout! Nice and clean. Never too crowded so you can get your workout in. Great group of people to be around!

Source: Google

★ 5

Love being a member here. Been a member from day one. The atmosphere is great. People are very friendly. Always clean. Would highly recommend.

Source: Google

★ 5

Great gym with amazing equipment, competitive pricing, and excellent customer service! 5/5

Source: Google

★ 5

Very clean 24 Hour facility! Membership pricing is also very competitive for the area. There's a sauna, tanning, protein shake bar! Plus, the owner is very personable and her members are always the priority. I love it here!

Source: Google

★ 5

Convenient location with 24 hr access. Equipped well with plenty of space. My go to gym!

Source: Google

★ 1

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★ 5

Very clean gym and has everything you could ask for, the 24 hour is awesome as well so you can go whenever you need to! The tanning and sauna that’s with the membership is very handy and the owner is always so polite and helps with whatever you need! Great gym she runs.

Source: Google

★ 5

While there are many gyms and fitness centers in the area, let me share why I love Premier Fitness: EVERYTHING!! I’ve been a member since they were in the King On Fifth building!! The facility and equipment are of “top of the line” quality with it all being clean/sanitary! I’m grateful for the 24-hr access capabilities! The smoothies are deliciously nutritious!! Most importantly though, the owner is awesome, personable and friendly—VERY accommodating! I LOVE supporting local, small businesses!!!!

Source: Google

★ 5

Great facility! Everything is kept clean and all the equipment is in good condition. Nice variety of equipment. Other people who work out here are friendly and considerate.

Source: Google

★ 1

I personally had the worst experience with this company 6 years ago when they were near campus. Switched gyms immediately but still paid $600 for a membership I tried to cancel profusely to no avail. When it comes to this new location, the sauna doesn’t work. Don’t waste $$

Source: Google

★ 5

Great place to work out. Great atmosphere.

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★ 1

Wish I would’ve read the reviews before signing up. The cancellation process is terrible. Make sure you ask questions about fees before signing up.

Source: Google

★ 5

I worked out at this gym for around 5 months, and never had a problem. Excellent conditions always, clean, variety of equipment and helpful staff.

Source: Google

★ 5

Love this place and the owner! Top-notch!

Source: Google

★ 1

I tried on two separate occasions to cancel my gym membership, both times no one was at the location to let me in. When I contacted the owner I didn't even get an available time to come in and meet. I was told to mail the cancelation form. So you can have a business but not staff it? Next time go to a corporate gym where guests service is a priority and staffing is available. No wonder with the lack of cleaning and staffing so many people have left.

Source: Google

★ 5

Amazing place very modern love the sauna

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★ 5

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★ 5

Smoothie bar after a workout is the best.

Source: Google

★ 1

I would not recommend this gym to anyone. I had a horrible experience the past year with the pandemic, and the owner showed that she cares much more about her business than she does the customers.

Source: Google

★ 5

Source: Google

★ 5

Great place to work out!
Clean gym, lots of equipment.
Awesome atmosphere!

Source: Google

★ 5

Sally has gone out of her way to make Premier Fitness a gym that anyone would enjoy. It is clean and spacious with all the equipment you could need.

Source: Google

★ 5

In response to Carolann and Ryan Roush-

Premier Fitness is an excellent top notch gym. Sally is extremely professional, friendly and has a huge following of loyal members she's built over the 20 years she's been open. As well as helping out other gyms and small businesses throughout the community, she dedicates much of her time in helping homeless shelters and other programs!
There is "zero" merit to Carolann and Ryan's absolute nonsense review. Anyone who knows Sally, knows she goes above and beyond to accommodate her members. Smearing a good business with false statements is classless and tacky.

Source: Google

★ 5

Premier Fitness is a wonderful place to work out, great staff, yummy protein bar, clean locker rooms, plenty of equipment, 24hr access, great location, many amenities and have I mentioned the most generous business owner! Thank You Sally for everything you do for our community 😊

Source: Google

★ 5

Best place I've ever had the pleasure of working out at! The staff is extremely nice and the facility is always clean. If you are wanting to lose weight, this is also the gym for you as their staff has helped me lose over 60 lbs!

Source: Google

★ 5

Absolutely the cleanest gym around. Wonderful friendly staff and Sally, the owner, is fantastic. An absolute professional and makes her members feel like family. The best place to workout in La Crosse.

Source: Google

★ 5

Sally will go above and beyond for every person that walks in her gym. She is approachable, great sense of humor and will do anything she can to help you reach your goals. No matter what level you are at, you will be comfortable at this gym and the price is totally affordable!

Source: Google

★ 5

Premier Fitness & Wellness is by far the best gym in La Crosse! Sally & her staff do an impeccable job at keeping the gym spotless & making her members feel welcome no matter their fitness abilities. I am proud to have been lifting here for 6+ years. I would recommend this gym for anyone looking to crush their fitness goals & to be surrounded by inspiring, supportive people!

& the shakes are awesome too ;)

Source: Google

★ 1

One of my worst gym experiences ever. Sally the owner is extremely rude, pushy and aggressive. We went with questions about a membership and she immediately started harassing us about signing up and demanding payment on the spot. No wonder the gym was so bare with no members...

Source: Google

★ 5

My son and I worked out here during a 4 day stay in La Crosse. We were both impressed with the facility and variety of exercise devices. Club, including locker room, was very clean. It also features a smoothie bar that we both enjoyed. Owner was very friendly and helpful on each of our visits. If you're looking for a new workout gym, do yourself a favor and go to this gym before you make a final decision. If I lived in La Crosse, I'd join here - it's that simple.

Source: Google

★ 5

Great place! Will always recommend Premier to my friends and family! Thanks Sally!

Source: Google

★ 5

I have been going here for a couple years and it has been great. The place is very clean, wide assortment of equipment/space, good location, and reasonable price. The design allows for ease of changing stations, never had to wait. Everyone who works out here is respectful, friendly, and focused no matter their experience. The trainers seem attentive to their wide range of clients. Owner Sally is personable and approachable. She treats everyone with sincerity and is invloved/proud of Premier. Fantastic place and loyal to customers.

Source: Google

★ 4

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★ 5

Honestly the best place to work out in the La Crosse area. I have been a member here for years and their drive for excellence is unmatched in the area. The "from scratch" shake bar is the best in town. Great equipment, staff, classes, and reasonable membership fee. Check these guys out today!!!!

Source: Google

★ 5

I love this place. The machines are always clean and never broken. All the cardio equipment works and it's never too busy to get on something. The gainers look busy and good. It's my goal to get one to help with the extra pounds I want to shed. Sally , the owner, is super welcoming. She knows my shake and we get to chat everyday before work. I would recommend this place to anyone in the la crosse area. They've also got some great classes.

Source: Google

★ 5

Before going to Premier I never worked out, I never had the motivation. I would come home from work or school and just watch TV and eat and weekends I would go out. I never hated my body so I kept doing my routine. Until, one day I thought, while standing in front of my mirror, I have to make a change otherwise I'm just going to keep getting bigger. My highest weight was 156lbs. I was always around 140lb during high school and first year of college so, being almost 160lbs scared the hell out of me and it was time for change. Something about Premier caught my eye so, I emailed Sally for a meet time. After that there was no turning back. I had committed to something and if I didn't go I was just wasting somebody's else's time. After meeting with Sally, we set a goal. THE BEST DECISION I COULD HAVE EVER MADE! I met with a trainer twice a week, Jerimiah by the way is AMAZING, and was meeting with Sally once a week for weigh-ins and to keep me on track. At about the end of three months, I reached my goal of 135lbs. I've never felt so proud of myself. Honestly thought I could never do it and I couldn't have without the awesome atmosphere and people of Premier. I'm about 9 months from where I started and I'm still going on a regular basis. I've become a gym junky. I love my new lifestyle and the changes I've made. My goals keep getting bigger and I'm excited for more results that I know I created. If you're ready for a change but afraid of the gym, don't be! I gained a whole new life and confidence back. So, why not you and why not now?!!!

Source: Google

★ 5

Nice gym location connected right to the Hive.

Source: Google

★ 3

New gym location on State St connected with the "Hive" building. Some pros and cons for the new establishment. Let's start with the cons:

1. Doesn't have WiFi like the old building.
2. Some limitation of free weights.
3. Locker rooms are a lot smaller.

Let's end with a good note:

1. Very open gym.
2. New look.
3. More cardiovascular equipment.

Thank you for the new location. Can't wait for the 24/7 access.

Source: Google

★ 3

It's a pretty solid Gym - lots of work out equipment - Weights / Machines / Cardio stuff, and the place is huge - The other folks giving poor reviews are missing it - it's a Gym, not a fashion place, not a place to get all cozy to hit on someone, it's a gym, and you're there to work out - I got a pretty killer work out there - but I guess any gym is what you make of it - and the last 2 comments are missing the point of what a gym is, so go to LA fitness, or Snap fitness, places that barely have a 1/3 of whats available at Premier

Source: Google